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Herby Tessadri, Sales Manager

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ZIMMER and crossbase - all information managed centrally

ZIMMER uses crossbase as a PIM, MAM and cross-media solution with automatically generated language-specific graphics

With the crossbase software solution, all product information is maintained centrally in one place. This simplifies the production processes for the media to be created and ensures that the data source is always up-to-date.

ZIMMER GROUP GmbH
77866 Rheinau
F-67014 Strasbourg

Contact person:
Volker Waldecker
Head of Marketing
Tel.: +49 7243 727-2452
volker.waldecker@zimmer-group.de

Information about the company

Type of company: Manufacturer
Branch of industry: Electrical engineering, mechanical engineering
Branch of industry: Mechanical engineering
Sales assortment: 13,100 standard products
Sales category: 101 to € 250 million
Number of employees: 1,320 employees + 70 trainees
ERP system: proALPHA

Information on the solution

Software type: Standard software
Solution type: Individual solution

The Zimmer Group was founded in 1980 by brothers Martin and Günther Zimmer. Headquartered in Rheinau, the company has bundled its expertise, which has grown over decades, into six powerful technology divisions: Handling Technology, Damping Technology, Linear Technology, Process Technology, System Technology and Machine Technology. Products with a claim to technological leadership are created at three production sites and sold worldwide under the established brand names Zimmer and Sommer-automatic via 15 sales offices and 110 dealers and partners.

Based on the crossbase standard software, a PIM, MAM and cross-media solution tailored to the individual requirements was implemented for ZIMMER. The starting point is the data interface to the proALPHA system. The products are then enriched with features, product relationships (e.g. accessories, scope of delivery), images, documents and texts and mapped in the various market- and media-specific product views. These include the various product catalogs for the ZIMMER and Sommer-automatic brands in printed form and as an online catalog as well as Excel catalogs.

The language-specific graphics are a special feature. These are generated automatically using the Illustrator module. The texts in the graphics are maintained as text modules. Together with product features, 36 different text types are generated from the individual modules.

Print production is distributed across several production clients in order to increase the speed at which InDesign documents are produced.

The original XML interface has been replaced by the API server. The data for the web store is provided via the "TYPO3 web interface". The translations are created in the countries via the web interface, including PDF preview (via InDesign server).

Solution details

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Brochure: Product overview

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Catalog: Damping technology 2, Soft Close

The crossbase solution in a nutshell

  • PIM with proALPHA interface, extensive product features and relationships
  • Translation workflow
  • PIM with integrated MAM
  • Text generation and Illustrator module
  • Automation of catalogs
  • Data provision for online catalog and Excel
  • Office integration (provision of product information with crossbase.office)

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